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Driving Donor Diversity Through Data Science

Download the eBook Work Email* First Name* Last Name* Please leave this field empty. In today’s challenging fundraising climate, nonprofits cannot afford to hold the same annual events and engage…

eBook
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Nonprofit Data Transformation

Nonprofits often struggle on their journey to become data-driven. Here are the common reasons why — and a better, more tailored way forward. Membership nonprofits have always faced unique challenges…

eBook
Using Data to Overcome the Digital Divide
Using Data to Overcome the Digital Divide

The digital divide — the gulf between communities with ready access to modern information and communications technologies, and those without — impacts millions of Americans spanning generations, demographics, and geographies. Civis's solution to bridging the digital divide is the DEIC — a suite of modeled and curated data to help understand the issue through the lenses of: affordability, accessibility, and adoption.

Video
How Our Civis Platform Data Workbench Evolved in 2022 — and What’s Ahead for 2023
How Our Civis Platform Data Workbench Evolved in 2022 — and What’s Ahead for 2023

Civis Analytics never stops working to improve Civis Platform, our flagship all-in-one data warehouse and analytics engine. With 2022 winding down and 2023 on the horizon, what better time to…

Blog Article
Drive better audience insights in 2023 using Civis Platform

Whether you’re a veteran Platform user or just interested to learn more about some of our more advanced Platform tips and tricks, be sure to tune in! Unlock more value from your data through new Civis Platform updates — we’ve been hard at work implementing feature improvements, strengthening integrations, and rolling out new products in Civis Platform.

Blog Post
Unify and Unleash Your Supporter Data

Supporter data is the engine driving nonprofit fundraising efforts, empowering organizations to identify key donor groups and formulate messages that resonate with their intended audiences.   But this supporter data can…

Crash Course
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How For Our Future Uses Civis Platform’s Query Tool to Define and Refine Voter Outreach Success

The Challenge For Our Future Action Fund organizes and mobilizes voters the old-fashioned way: through grassroots, one-on-one engagement.   The nonprofit builds progressive power through voter engagement and community organizing to…

Case Study
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How nonprofits can elevate market segmentation strategies with data science

Market segments are crucial to any data-driven campaign effort: whether it’s direct marketing, fundraising, relationship building, or a product launch, segmentation ensures that the right messages get to the right individuals, and in just the right way. Many nonprofits already understand the importance of segmentation. But what they often don’t realize is there are cutting-edge approaches available that significantly upgrade their existing segmentation strategies.

Research Report
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How data infrastructure investment transforms member-driven organizations

While data is an increasingly vital tool for member-driven organizations, too many of these groups are stymied by CRM systems that fail to deliver the features and functionality required to…

Blog Article
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How Civis Platform Centralized NRDC’s Data and Galvanized Supporter Insights

The Challenge The Natural Resources Defense Council (NRDC), a national membership-driven organization dedicated to fighting climate change was struggling to connect with its millions of supporters — and data silos…

Blog Post
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Follow This Four-phase Process to Move Your Organization From Spreadsheets to Data Tools

Most organizations know the importance of data for effective decision-making. They want to get better data analytics capabilities into the hands of their staffers, and they want to build fully…

Blog Article
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Data-driven Best Practices for Nonprofit Donor Management

Building a cohesive strategy for donor management isn’t easy but it doesn’t have to be painful either. Success really comes down to two things:  Knowing who you’re talking to Knowing how…

Blog Post
CRM + Outreach + Marketing + Reporting + Data Warehousing
How to Create an Analytics Tech Stack That Maximizes the Value of Your Organization’s Data

The modern analytics tech stack features a range of software tools to help nonprofit, advocacy, and political organizations better leverage the data they collect and make more informed, data-driven decisions.…

Blog Post
The Forest, The Trees, and the Guiding Star: How a CRM Helps — and Doesn’t Help — Your Nonprofit’s Data Journey

Implementing a constituent relationship management (CRM) tool, or migrating to a new platform, is one of the most important steps a data-driven nonprofit can take. The CRM is a mission-critical piece of technology, and for many nonprofits, it’s the cornerstone of their engagement tech stack. But is your CRM alone enough to turn your data into analytical insights? Developing a true 360-degree view of your supporters and executing analytics-powered campaigns often requires an array of technology and expertise that goes far beyond the CRM. When nonprofits rely on this tool to be all things to all people, it can lead to frustrated users, technical debt, and an incomplete picture of your donors and supporters.

Blog Post
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Data is essential to closing America’s digital divide. Here’s the insight we need, and how to use it.

About 80 miles inland from the Gulf of Mexico, nestled between the Rio Grande River and the Mexican border, sits Pharr, Texas. Home to a fast-growing economy and a young,…

Blog Article
Gaining a 360-Degree View of Your Customers

With so many different ways of doing business with customers, including mobile apps, loyalty programs, third-party delivery and online ordering, QSRs are collecting more first-party data than ever to create a personalized experience. Unfortunately, data from each of those sources tends to reside in its own silo and its own format, making it difficult to understand the customer journey across channels and seize opportunities to deliver the right message at the right moment.

Blog Post
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How and why the digital divide is more important than ever

They say a picture is worth a thousand words, and arguably no picture says more about the realities of digital inequality than a viral photo disseminated across social media in…

Blog Article
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How QSRs can use audience segmentation to supersize marketing impact

With nearly 200,000 quick-service restaurants across the U.S., grabbing — and holding — the attention of consumers is no easy feat. Yet as more quick-service restaurants become data-driven, the ability…

Blog Post

Our Method. Your Mission. Let’s Collaborate.

You have a unique audience to reach. Let’s make sure your message gets the engagement it deserves. That’s the heart of our method.

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